Posted by OEM HVAC Parts canada on 27th May 2025
So you register a clean, simple domain name — something like partstowncanada.ca — and next thing you know, a corporate giant in the U.S. is sending you cease and desist letters like they’re handing out coupons.
That’s exactly what happened to me.
I’m a Canadian small business owner who’s been in HVAC since 2013, and I decided to branch into auto parts. I picked a name that made sense — generic, local, and easy to remember. No storefront. No shopping cart. Just a “Coming Soon” page.
Then came the letter.
Parts Town LLC, a restaurant parts company from the U.S., is demanding I give up my domain. Why? Because they think “Parts Town” is theirs and theirs alone — even though the term has been used since the early 1900s by auto garages, parts stores, and just about every town with a wrench.
They claim I’m confusing customers. I’ve got disclaimers the size of Saskatchewan. They claim I’m acting in bad faith. I’ve been selling legit HVAC parts longer than they’ve been eying the Canadian market.
This is a David versus Goliath story — and I’m not backing down.
? Read the full breakdown of this trademark standoff and how I’m fighting back, with facts, receipts, and a little humour:
Click here to read the full story
Whether you’re a small biz owner or just tired of corporate overreach, this one’s worth a read. And if you’ve faced something similar? We want to hear about it.
Let’s make some noise. Let’s protect small business.